About Wataalam

Bridging UK businesses and African markets with reliable information, local insight and practical support

Our Story

Building bridges between UK and African markets

Wataalam was created to bridge the gap between UK businesses and African markets with reliable information, local insight and practical support. We understand how difficult it is to navigate customs procedures, regulatory frameworks and business culture when working across borders.

Our experience covers customs compliance, UK trade rules, African regional blocs, and the day-to-day realities of doing business with partners on the ground. We have organized business events in Gabon, produced specialist guides, and supported organizations to prepare for export and investment.

With a strong track record in Gabon and Central Africa, we bring hands-on knowledge of both the opportunities and challenges that UK businesses face when expanding into these dynamic markets. Our approach is always practical, evidence-based, and focused on delivering real results for our clients.

Our Mission

To empower UK and African businesses with the knowledge, connections and support they need to succeed in cross-border trade. We turn complex regulations and fragmented information into clear, actionable steps that drive real business outcomes.

Our Vision

To be the trusted partner of choice for UK-Africa trade, recognized for our practical expertise, local insight and commitment to long-term partnerships. We envision thriving trade relationships built on mutual understanding and shared prosperity.

Our Values

Integrity, expertise and partnership guide everything we do. We believe in honest advice, practical solutions, and building lasting relationships. We are committed to excellence, cultural sensitivity, and delivering measurable value to every client.

Why We Focus on UK-Africa Trade

Understanding the unique opportunities and challenges

Growing Market Potential

Africa represents one of the world’s fastest-growing economic regions with immense opportunities for UK businesses

Commonwealth Connections

Strong historical ties and Commonwealth membership provide a foundation for enhanced trade relationships

Regional Expertise

Deep knowledge of Central Africa, and understanding of regional economic communities

Regulatory Clarity

Expertise in navigating complex customs and regulatory frameworks across multiple jurisdictions

Network Access

Established connections with key stakeholders, chambers of commerce, and business networks

Practical Approach

Focus on actionable solutions rather than theoretical advice, based on real-world experience

Our Leadership Team

Experienced professionals dedicated to your success

Karine Nzang

Director

Customs Compliance, Tax, Accounting and Finance, providing strategic financial leadership with extensive experience in UK–Africa business partnerships and regulatory compliance,

John Farrell

Operator Manager

Procurement and budget management, administrative coordination, and workflow optimisation, ensuring efficient project administration and smooth organisational operations.

Pamela Ngnigone

Senior Consultant

Partnerships, based in Gabon, with a focus on business development, trade facilitation and strategic relationship management between the two markets.

Dr. Tidings P. Ndhlovu

Providing expert insight on sustainable development and green economies, with a focus on African business transformation, renewable energy and social entrepreneurship.

Michael Butera

Senior Consultant – Partnerships, Rwanda. Focusing on business development. Trade facilitation and strategic relationship.Management between the Rwanda and UK markets

What Our Clients Say

Trusted by businesses across the UK and Africa

“I am deeply grateful to Karine for her invaluable support during my visit to the UK. She introduced me to suppliers stocking oils from around the world and guided me through the key steps involved in entering the UK market—from labelling and warehousing to customs requirements. Her expertise, dedication, and practical guidance made the entire process clear and achievable. Karine was an exceptional resource, and I sincerely appreciate all her help and support.”

Ready to Work With Us?

Let’s discuss how Wataalam can support your UK-Africa trade objectives

Why Choose Wataalam

Your trusted partner for UK-Africa trade success

Practical Expertise

Hands-on customs and trade experience combined with real market knowledge

Local Insight

Strong track record in Gabon and Central Africa with in-country connections

Clear Guidance

Complex regulations transformed into actionable steps for your business

Tailored Support

Customized solutions designed specifically for your organization’s needs

Expert Trade & Compliance Solutions

Our team combines hands-on customs experience with in-country knowledge, starting with a strong track record in Gabon and Central Africa. Through tailored advisory services, business guides and training, we turn complex rules and fragmented information into clear, actionable steps for your organization.